• We never sell your data
  • Secure encrypted checkout
  • Text or call — your choice
  • Free freight to all 50 states
  • We never sell your data
  • Secure encrypted checkout
  • Text or call — your choice
  • Free freight to all 50 states
American Motor Supply

Privacy Policy

Your VIN. Your number. Your data stays yours.

You hand us a VIN and a phone number so we can find the right engine or transmission — not so we can sell your details to somebody else. Here is exactly what we collect, why we need it, who touches it, and how to get it back or wiped.

LAST UPDATED August 19, 2026
0
Companies we sell your data to
256-bit
Encrypted checkout
45days
Max reply to a data request
16+
Minimum age to use the site

What we collect — and what we never do.

The short version, before the clauses. If any line below ever stops being true, this page gets updated the same week.

What we collect

  1. 01Your vehicle. VIN, year, make, model, engine or transmission code, mileage preference.
  2. 02How to reach you. Name, phone, email, billing and shipping address.
  3. 03Your order. Quotes sent, parts bought, freight and delivery records, warranty and return history.
  4. 04Payment confirmation. Card type, last four digits, approval code — from the processor, never the full number.
  5. 05Support history. Emails, texts and call notes, so the next rep doesn't ask you everything twice.
  6. 06Site activity. IP address, device, browser, pages viewed and cart activity, via cookies.

What we never do

  1. 01Sell your data for money. Not your VIN, not your number, not your list position.
  2. 02Store full card numbers. Payments run through the processor; we never see or keep the full number.
  3. 03Text you out of nowhere. We message the number you gave us, about the quote you asked for.
  4. 04Pass you around. Your details go to suppliers and carriers only to fill your order — never to unrelated companies.
  5. 05Take data from kids. The site is for adults; under-16 information is deleted when we find it.
  6. 06Make you sign up. You can get a quote without ever creating an account.

The full policy, No Confusing Fine Print.

Twelve short sections. Nothing buried, no eight-point type.

01

Who this policy covers

This policy explains how American Motor Supply LLC handles personal information. It applies everywhere you deal with us — this website, our quote forms, phone calls, text messages and email.

Our store runs on Shopify, so Shopify processes data on our behalf as our platform provider. Using the site means you accept the practices described here.

02

What you give us

Only what a parts order actually needs:

  • Name, phone, email, billing and shipping address
  • VIN or year / make / model / engine or transmission details
  • Delivery notes — business or residential, forklift access, gate details
  • Account login and saved preferences, if you create an account
  • Anything you write to us in a message, review or warranty claim
03

What we collect automatically

Like every online store, our site records some technical detail as you browse: IP address, approximate region, device and browser, referring link, pages viewed, search terms, and what you add to or remove from the cart.

This comes from cookies and similar tags. It tells us which pages help buyers and which ones confuse them — it does not tell us who you are unless you also give us your details.

04

What we get from partners

Some information reaches us from the companies that help us operate:

  • Shopify — store, checkout and order records
  • Payment processors — approval status, card type and last four digits
  • Freight carriers — pickup, transit and delivery confirmations
  • Ad and analytics platforms — how visitors found the site
05

How we use it

  • Matching the part. Your VIN and vehicle details are how we confirm fitment before anything ships.
  • Running the order. Payment, freight booking, tracking updates, delivery and inspection.
  • Warranty and returns. Verifying coverage, processing claims, arranging pickup and refunds.
  • Support. Answering your questions with your history in front of us.
  • Fraud checks. Verifying orders and protecting both sides from card fraud.
  • Marketing. Offers and updates you can leave at any time.
  • Legal duties. Tax, accounting and valid legal requests.
06

Calls, texts and quote requests

Most of our business happens by phone and text, so this deserves its own section.

When you send a VIN or submit a quote form, you're asking us to reply — by call, text or email. Message rates depend on your carrier, frequency varies with your request, and you can reply STOP to end texts or HELP for assistance at any time.

Calls may be recorded or noted for training and dispute resolution. Ask the rep and we'll turn recording off.

07

Who we share it with

We do not sell your personal information for cash. We do pass it to the partners who make an order happen:

  • Shopify and our IT, hosting and email providers
  • Payment processors and fraud-screening services
  • Suppliers, salvage yards and freight carriers — enough to pull, crate and deliver your unit
  • Advertising and analytics networks, which some state laws treat as "sharing" for targeted ads
  • Lawyers, auditors or authorities where the law requires it, and a buyer or successor if the business is ever sold or merged
08

Cookies, ads and your controls

We use necessary cookies to keep the cart and checkout working, plus analytics and advertising cookies to measure the site and show relevant ads.

You can clear or block cookies in your browser, opt out of personalised ads through the ad platform's settings, and switch on Global Privacy Control — if your browser sends the GPC signal, we treat it as an opt-out request for targeted advertising.

09

How we keep it safe

The site runs over TLS encryption, payments are tokenised by the processor, and access to customer records is limited to staff who need it to do their job.

No system online is completely secure, so do your part too: don't share your account password, and never email us a full card number — call us instead and we'll take it over a secure line.

10

How long we keep it

Order, freight and payment records are kept for the life of your warranty and as long as tax and accounting rules require — typically seven years after the sale.

Quote requests that never turn into orders are cleared out on a rolling basis, and marketing contacts are removed when you unsubscribe.

11

Your privacy rights

Depending on where you live — including California, Colorado, Connecticut, Texas, Virginia and other US states, plus the UK and EEA — you have rights over your data. Email us and we'll confirm your identity, then act within 45 days. Exercising a right never costs you anything and never changes the price or service you get.

Access

Get a copy of the information we hold about you.

Correct

Fix anything wrong or out of date.

Delete

Have your details erased, where we're not required to keep them.

Opt out

Stop targeted advertising and marketing messages.

Portability

Receive your data in a transferable format.

Appeal

Ask us to review a decision — we'll respond in writing.

12

Children, outside links and updates

Children. The site is built for adults buying vehicle parts. We don't knowingly collect information from anyone under 16 — tell us if a child has sent us details and we'll delete them.

Outside links. We link to manufacturer sites, parts databases and carrier tracking pages. Those companies run their own policies, so read theirs before entering your details.

Updates. When the law or our practices change, we revise this page and move the "last updated" date at the top. Significant changes get an email to customers on our list.

Questions about your data? Ask a person.

Access, correction, deletion, an opt-out, or a complaint — write "Privacy request" in the subject line and our team handles it directly. No portal, no ticket queue.

Business
American Motor Supply LLC
Used OEM engines & transmissions
Address
212 N 2ND ST STE 100RICHMOND, KY 40475
Mail privacy requests here too
Call & text
+1 (844) 658-5789
Reply STOP to end texts
Email
support@americanmotorsupply.com
Answered within 45 days